Listen in to this final part of the interview Posse Social Media had with Olivier Blanchard, of Brand Builder Marketing, surrounding creating goals to overcome current obstacles in your business. Olivier has consulted with Fortune 500 companies, including Microsoft, and is an internationally recognized speaker and author of the book 'Social Media ROI'.
In this episode we talked about:
Why having a social media strategy may be wrong
Social Media is an opportunity engine
Why Comcast is
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